December- it’s that time of the year again. No no I’m not talking about the lovely winter breeze and the warm bonfire nights or the hot chocolate mornings. I speak of the mad rush at the mall, scrambling to find the perfect sale and burning a hole in your bank balance. Now don’t go around cursing yourself because you suggested the Secret Santa game at the office! Buying presents, shopping for the party and getting the perfect attire for this season see your yearly savings dwindle. It’s even worse when you are left with no time to Google online sales. That’s exactly where coupon portals come in. No they don’t pay for your expenses but they offer great deals on leading shopping websites so that you save a little more this year end!
Zoutons.com is a premier Coupons and Deal Aggregation Platform. They feature the most exciting coupons and deals from top Indian ecommerce stores like Flipkart, Snapdeal, Jabong, Myntra. Apart from this, they are the only Couponing Portal to Feature Exclusive Bank Coupons. So if you are searching for HDFC Bank Coupons or the Citibank card offers, they have the most updated list of card offers.
Zoutons also offers brand wise coupons which further reduces the effort of users in finding appropriately matched coupons to their shopping needs.The portal is ergonomically designed for startup stores, providing them a genuine platform to enhance their consumer reach through coupons.
“I graduated in 2010 from BITS Pilani and founded 3.14 Digital which is a leading Affiliate Marketing Company based In Delhi. As a Marketing company we had clients from the eCommerce domain like Foodpanda, Printvenue etc. Nishit who is the other founder of Zoutons joined us in February and pitched the idea of Zoutons. That’s when we decided to incubate Zoutons and leverage on the relationships we had built with ecommerce stores at the same time provide a better value proposition to the users. We were looking for a name which sounded like coupons and tried related permutations. The closest we got was Zoutons and thought it had enough chutzpah to become a brand tomorrow.” Says Sahil Chalana, Co-Founder of Zoutons.com
Zoutons.com is the only player to focus on Bank loyalty discounts. They have around 30 banks listed on the website which includes discount offers on cards like American Express, HDFC etc. When the user goes to an ecommerce site, he might easily miss the fact that his bank is offering him a discount. On Zoutons, you can look for bank wise coupons and not miss any. The website is strategically designed to promote users to try a new brand and go to a new store, providing a genuine chance for startups in consumer acquisition. They also do some real time coupon syndication. Lots of couponing websites do this manually; they are trying to automate this. Also, since 30% of traffic is already mobile, there is a greater focus on getting mobile users on board.
In five years time, the Zoutons team would want to acquire the pole position in couponing as far as the Indian market is concerned. Their next target is also to get into offline couponing space as Sahil believes retail loyalty as a market would really mature in the next five years.
“When I graduated from BITS in 2010, I never took up a job and got an opportunity to directly be an entrepreneur. For one year, we never made any money and it took us 9 months to crack our first client. Those months made me learn the importance of perseverance. As an entrepreneur, it’s really amazing to be smart and work hard but it’s your will to hang in there which would determine success in the long run. You should be ready to give at least 2-3 years full time without expecting a lot” adds Sahil.
Zoutons is a deal hunter’s paradise. When you are looking to buy your favourite Gadget, a shirt or Flowers for your girlfriend from your favourite eCommerce Store, visit Zoutons.com before to look and shop for the most attractive deals, discounts and coupons and save more.