Startoholics connected with the founder of MetisMe, Shalin Tejpal Jain and came across an interesting story. Shalin always had a mind to start his own business and after working with a Life Insurance Company for a couple of months, he soon realized a regular 9-5 job isn’t his cup of tea. So he joined the online branding and communication team within the same company to understand more about the nuances of digital marketing and insights on customers that come online. That’s where the idea of organization of mails struck his entrepreneurial mind. He noticed that although emails have changed in appearance much in the past few years, there hasn’t been any change in its functionality but the user usage has evolved drastically. 

Email is no longer just a mode of connecting people, but also acts as a repository of information. He found out that one of the crucial problems people experience with email is working with and managing attachments. Hence, no later, he came up with the app MetisMe that aims to solve the attachment management problem for HR Teams, consultants, legal teams, sales managers, designers, freelancers and millions of other people who exchange a lot of attachments. A firm believer in the ideology of building fast, the Minimum Viable Product (MVP) of MetisMe was built and released in flat 55 days.

Shalin Tejpal Jain

After having a word with Shalin, we realized that MetisMe is not only equipped with differentiating x and y features but also holds a different kind of culture and ideology. MetisMe emphasizes over speed of execution and is fanatically user- focused which among many other things, makes it different from the competition.

Promotion of the App

According to Shalin, social media works as an efficient and effective tool as it helps them to connect to their users directly and listen to their feedback. Secondly, one of the channels that is often ignored by startups is connecting to hundreds of bloggers and asking them to review the app for their readers.

Hardships are followed by Success

Ten to one, hardships and difficulties come in the life of every entrepreneur. There was a time when Shalin wasn’t a hardcore techie, hence he faced a lot of trouble in programming the product and executing his product design. Even after speaking to more than 500 developers in search for a passionate software developer to work with him, he never lost the confidence on the potency of his idea and kept on going.

Likewise, Shalin always aimed to make MetisMe a user friendly app and has added some innovative features for the app like creating a file system for email attachment. MetisMe also allows users to automatically send their attachments to cloud services of their choice right from inside their email. The company is in the last leg of releasing a much awaited feature allowing users to delete just an attachment (without deleting the mail).

Food For Thought

Shalin believes there is always light at the end of the tunnel. It depends on an entrepreneur how far he can go towards the end; “The only way to succeed is to keep going and something good will surely come your way.” Here are some MetisMe Values that entrepreneurs can apply in their lives, which are often replete with uncertainties:

1. Believe that “We Can Do Anything”

2. Make Mistakes but Learn.

3. Go Faster. That’s our religion.

4. Think New and Execute.

5. Be Humble.

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